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TRADEMARK

 

Trademark law is a branch of intellectual property law that deals with the protection of distinctive signs or symbols that are used to identify and distinguish the goods or services of a particular company or individual. Trademarks can include words, logos, slogans, colors, shapes, and other distinctive features that are used to identify a brand.

Image by Robert Anasch

1

Trademark searching

This involves searching databases and other resources to determine whether a proposed trademark is already in use by another party, in order to avoid potential legal disputes.

2

Trademark registration

This involves filing a trademark application with the appropriate government agency in order to obtain legal protection for a trademark.

3

Trademark enforcement

This involves taking action to prevent others from using a trademark without permission, such as by sending cease and desist letters or filing lawsuits.

4

Trademark licensing

This involves the legal authorization for one party to use another party's trademark in exchange for payment or other consideration.lawsuits.

5

Trademark counseling

This involves providing advice and guidance to clients on issues related to trademark law, such as how to choose and protect a trademark, and how to resolve disputes.

6

Trademark portfolio management

This involves managing a company's portfolio of trademarks, including conducting trademark searches, filing and prosecuting trademark applications, and enforcing trademark rights.

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